Air quality startup Breezometer refreshes with cool, crisp $3 million

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Air quality analytics startup BreezoMeter announced late Tuesday it had secured its Series A financing, worth $3 million, led by Luxembourger investment firm Phi Square Holdings.

Entrée Capital (London), Launchpad Digital Health and SeediL also contributed to the round. Most of that cash will go toward “democratizing air quality data,” i.e. making it more accessible to users via a new line of products, though they were coy about what those would entail.

“Air pollution is the single biggest environmental health crisis we face, and it has no boundaries,” BreezoMeter Co-Founder and CEO Ran Korber remarked in a statement. “This funding round will enable us to expand our offerings to reach additional markets with new and innovative products.”

The company’s investors claim more than 92 percent of the world’s population breathes unhealthy air. The pitch that opened those financiers’ portfolios argues that can be ameliorated with accurate air data organized so precisely it can give readouts on a city block per block basis.

“Our goal is to help corporations to provide meaningful data and actionable recommendations to keep their customers healthy,” Korber continued.

They provide an API that will incorporate BreezoMeter metrics into wearable devices and other software, and they count several big brands among clients who are doing it: Cisco, Motorola Solutions, Veolia, Dyson, Onboard Informatics, and Current.

Since launching in June 2014, BreezoMeter has attracted some big-name attention. In April 2015, the UN Economic Commission for Europe invited the company to present its technology to UN delegates in Geneva. The next month, they were one of 72 startups invited to the White House’s Emerging Global Entrepreneurship event.

Even more recently, the upstart joined the Unreasonable Impact program for green tech, sponsored by Barclays and Unreasonable Group.

The company acknowledges public efforts to assess air pollution like the Air Quality Index (AQI) in the US via the Environmental Protection Agency (EPA), but say such assessments aren’t local or exact enough. They also boast taking data from more primary sources and other air quality models, specifically ESA’s Copernicus Atmosphere Monitoring Service (CAMS).

Phi Square has previously participated in a €2 million round in Reputation VIP’s seed round back in June 2015 (link in French), as well as led a $1.4 million seed into Reactful this past September, according to Crunchbase.

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