Startup competition organizer YouNoodle wins $1.1M investment
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Credit: Shutterstock

The silicon valley startup raised $1.1M from investors in Sweden, the U.S. and Korea to build its platform for hosting startup competitions

Credit: Shutterstock

Credit: Shutterstock

Silicon Valley startup YouNoodle raised $1.1 million from investors in order to grow its organization that helps plan startup competitions across the globe.

Investors include Tony Hsieh’s VegasTechFund, Lars-Henrick Friis Molin of Universum Group in Sweden, as well as previous seed investor Amicus Group of Korea. The company also announced that it hired Natalie Surowiecki to lead corporate partnerships and Lael Sturm for business development.

“YouNoodle is leveling the global playing field for startups, so it is no accident that our unique team of investors comes from all corners of the globe including the United States, Sweden and Korea,” Torsten Kolind, YouNoodle’s CEO and co-founder, said in a statement. “All three of these organizations believe in what we are trying to accomplish and are committed to equalizing opportunities for startups everywhere.”

May the best startup win

YouNoodle is a data-driven startup recruitment engine and customized platform for the creation, management and judging of startup competitions. Universities, corporations, accelerators and governments have used YouNoodle’s tools to host challenges and judging processes, as well as to recruit entrepreneurs and grow their startup ecosystems. Some of its upcoming projects include Startup Chile, hosted by the Chilean government, and Startup Peru.

Founded in 2010 by Rebecca Hwang and Torsten Kolind, YouNoodle is funded by an international group of business angels. The organization was born from a 2007 project by Bob Goodson and Kirill Makharinsky, and is also supported by Founders Fund’s Peter Thiel, PayPal’s Max Levchin and Amicus Group’s Charles Lho.

YouNoodle has facilitated more than 400 competitions in 100 different countries and has created a network of 50,000 startups.

Based in Silicon Valley, the company’s team is comprised of 10 different nationalities that speak 18 languages.

Surowiecki was formerly the startup marketing manager for Amazon Web Services and Sturm is a founder and investor in several startups, including unseat.me, a social ticket buying and selling platform.

Photo Credit: Shutterstock, arm wrestling 

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Aviva Gat

About Aviva Gat


Olah Chadasha and former finance reporter from New York City. Gat is a writer, runner and traveler who came to Israel for the good food and weather. She writes for Geektime’s English and global desk.

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