The Israeli reactive video startup is one of six winners at the Accelerator competition
Israeli Samba.me, which allows people to send videos and record their friends’ reactions, won the best social app at the SXSW Accelerator competition.
Samba.me was one of 48 interactive technology companies that pitched their application at the sixth annual SXSW Accelerator in Austin, Texas, and one of the six grand prize winners.
The SXSW win came weeks after Samba.me was named one of the startups to watch at New York City’s Social Media Week.
Better than an emoticon
The app allows users to record up to 15 seconds of video and send it to their friends. When someone watches the video, their reaction is recorded and then sent back to the person who originally sent the video.
The app could be the next snapchat, which is now one of the most popular messaging apps. Samba.me, however, allows users to save their videos.
Samba.me was founded in 2013 by Barak Hachamov, previously the founder of My6sense, a personalized content startup.
Last month Samba.me received $630,000 in seed funding from Tal Simantov, SVP AOL Video, Ran Harnevo, President AOL Video, Genesis Partners managing partner Eddy Shalev, Ron Zuckerman, Ronny Zarom, and 2B Angels.
Samba.me was the only Israeli company in the SXSW competition. The other winners at SXSW include Trustev, which won the enterprise and big data category, Waygo, the entertainment and content category, ThriveOn, the health category, Synbiota, the innovative world category and Skully Helmets, the wearable category. Three other companies received mentions, Sensible Baby, as the best bootstrapped company (the one that had done the most with the least), the Eye Tribe, most innovative, and Avegant, for the best one minute pitch among alternates.