3 Israeli startups disrupting TechCrunch Disrupt
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Photo Credit: Screenshot

SlickLogin, Shine and Zula making a play for the Disrupt Cup and $50K at TechCrunch Disrupt

Photo Credit: Screenshot

Photo Credit: Screenshot

Since the weekend TechCrunch Disrupt has invaded and been occupying San Fran, pitting 30 companies against one another as they launch their products for the first time on the big stage in a bid to be crowned 2013’s Startup Battlefield winner,  picking up $50K and the Disrupt Cup. Entrepreneurs, VCs and product experts, will select six companies to compete in the final round on the final day – tomorrow (Wednesday). 3 wild card slots are also available from Disrupt’s Startup Alley which consists of some 75 startups, one of which is chosen each day to present on the stage as well.

Israel has always had a healthy representation at this prestigious jeans and t-shirt only affair with Israeli Soluto taking home the cup in 2010 and Shaker in 2011. This year is no exception to  Israeli exceptionalism and three Israeli startups are representing at Disrupt this year, some already making headway toward the cup:

SlickLogin

SlickLogin is a military grade seamless login solution technology that allows users to login to their devices simply by placing their smartphone near them. No passwords are necessary and users don’t even have to unlock their phone to have it work. It’s a simple, beneficial and, for lack of a better word – slick.

The company founders are Or Zelig, Eran Galili and Ori Kabeli. The three launched their solution for Android at the event, making clear that additional platform compatibility is on its way.

Shine

Shine is a device based AI antivirus that uses Machine Learning, Deterministic and Predictive algorithms to monitor events on your device, looking for minute abnormalities to catch attacks early, before they get a chance to actually inflict damage.

An additional feature is something Shine calls Entity in Motion, which essentially means they monitor users, not just devices. So if a user gets attacked on their cell, that will affect the algorithmic sweep of their home PC, work laptop, tablet, etc.

Lastly, Shine claims their system is capable of Self-Healing, fixing whatever damage may have been caused at the early onset of an attack automatically for the device in question.

Shine was founded in 2012 by Ron Porat, Oren Farage and Alon Blayer-Gat. The company has thus far received $3.3M in seed funding.

Zula

Zula is a cloud-based group conferencing app platform for working teams. The idea is to bring all the functionality of PC based group conferencing – with document and file sharing, posting and messaging – to the flexible world of mobile, allowing teams to work with whomever, wherever, whenever.

Zula was founded in 2012 by Jacob Ner-David and startup scene legend Jeff Pulver. The company has already received $1M in seed funding and was the one company selected to present onstage today at disrupt.

Tomorrow is the final day of Disrupt and the cup will once again be awarded. Past winners have been known to pick up some serious investment following a Disrupt title. By all accounts the above three companies have a good chance of being the last startup standing. We’ll keep you posted with results as they come.

 

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Avi Schneider

About Avi Schneider


Global editor and writer for Geektime, author of the book ‘How To Fight For Your Goals: Social Combat Theory’ and the SocialCombatMedia.wordpress blog, founder of Cluboom and former senior writer for Blonde 2.0. Schneider is an orthodox Jew, husband, father, martial artist, writer, speaker – overall Jack of all trades and a master of jack (but working on it).

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