Pressy Kickstarter project for a custom button interfacing with Android devices launched last night. Two weeks ago, the founding team was in our offices where we spoke about their plans for a bit and then mostly messed around for a few hours
Did you ever said to yourself – I wish I had a button on my smartphone that can do this or that with just one click, without having to scroll through applications and click through three or four steps before doing what you need to dol? It Happens to all of us. Not much has advanced in terms of buttons on smartphones over the years. Smartphone manufacturers have not offered freedom with their physical buttons with the most extreme case being a dedicated camera button on smartphones.
A new Israel based Kickstarter project named Pressy, which launched last night (Wednesday) is looking to solve this problem, and does so quite intelligently using a small insertable button on your device through the headphone jack (3.5mm in most cases), which for some users goes largely unused on most days.
The button itself has two modes – down pressed and unpressed, each mode being programmable to interface with a dedicated application that allows the user to perform complex tasks and operations with a single push (or un-push).
Adjust the button for each task you want to perform
The application allows for the defining of two different button positions and 3 different variations of clicking. For example, a short press can trigger the phones flashlight, two long presses to record a call, and a short, long then short press will bring up Waze to navigate you back home. All in all there are 33 possible combinations of preset commands. Moreover, the application does not require the Pressy button itself. If you have a standard hands free device you can use that button as your Pressy.
The possible tasks that can be performed range from a wide variety of app controls and time sensitive actions making the 33 number for possible actions actually a lot larger in reality. For example you can set up your Pressy so that 2 long presses from between 7-9 AM will launch Waze to navigate you to your office work while 2 long presses from between 5-12 PM will reverse the directions. And for the time between these preset hours you can use the same Pressy sequence for other tasks according to your needs. Pressy can also be used as a panick button to send an SMS distress text, like “Help me”. In short, there are a lot of possibilities.
40 thousand dollars is looking very doable
The idea for Pressy was conceived over the past months by Nimrod Back – an application developer by profession, and Boaz Mendel – a graphic designer. While for Nimrod this is the first mass mobilization project, Boaz worked on the Kickstarter project Louie’s box, which successfully recruited funding earlier this year and raised just over $ 5,000.
This time, Nimrod and Boaz are looking for a slightly more ambitious amount – 40 thousand dollars – to bring Pressy to Mass Production. 15-20 thousand dollars will cover the first samples and initial development costs. 15 thousand dollars for the first batch (10,000 units minimum) and 5,000-10,000 dollars for administration costs is also required – QA, distribution, registration with the Registrar of Companies, etc.
If you manage to be among the first 300 to contribute you’ll get the little button basic package for 15 dollars including the button itself and the free Pressy app with all the usual features. For the slightly higher contribution of $20 users will also receive a dedicated Pressy keychain having somewhere to put the button while using earphones.
As of this writing and having been up for less than 24 hours, the company has already broken the $10K mark as of this writing. Check out their Kickstarter page from the link below.